Responsive & accessible
Interface and information architecture work across desktop and mobile, with WET4 accessibility work and printer-friendly pages.
Case study · Digital public services
Canada’s Food Guide
A national resource.
Designed for everyday life.
KBD helped design, develop, test, and launch a responsive, bilingual digital experience for Canada’s Food Guide.
Canada’s Food Guide Responsive web experience
Current public website views, presented in illustrative device frames. KBD’s case study describes its 2019 delivery.
- Public launch
- January 22, 2019
- KBD focus
- Design, development, QA & launch
- Delivery
- Responsive web · English & French
The challenge
Making a national resource
work for everyday use.
The Food Guide serves people looking for everyday information, health professionals, and policy makers. The digital experience needed to make a large body of public content usable across screen sizes and support the teams responsible for updating it.
KBD’s work brought together responsive interfaces, bilingual publishing, structured content, accessibility, and preparation for a national launch.
Read Health Canada’s launch announcement ↗KBD’s contribution
From the public interface
to the publishing tools behind it.
Bilingual publishing
Customized content-management controls for English and French, alongside public REST API and database-backed content work.
Launch & continued support
Testing, enhancements, launch preparation, and training for content teams, followed by maintenance and support.
A closer look
Clear guidance.
Practical inspiration.
A visual starting point
The familiar plate brings the guide’s food choices together in one view.
From guidance to the kitchen
Recipe imagery and browsing tools make the current public resource tangible.
Launch & reach
A national launch.
A widely used resource.
Figures recorded in KBD’s archived case study for the first 48 hours after launch.
- Nearly
- 1 millionvisits
- First 48 hours
- 30,000downloads
What the work enabled
The delivery brought together public interfaces and publishing tools: responsive pages for readers, English and French content controls for editors, a public REST API, and training for the content team. Testing, launch preparation, and maintenance supported the service beyond its initial release.
Health Canada reported more than 4.5 million visits since launch in its March 2020 Nutrition Month statement. That figure describes the public resource’s reach; it is separate from KBD’s archived first-48-hour figures above.
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easier to use.
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